The Four Rs of Data
Does your data stack up to these?
Relevant
Does your data meet your team's needs today + is it in a format that is simple to extract insights that lead to action?
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Does it answer critical business questions?
Reliable
Is it complete, consistent, and can be trusted?
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Are your day-to-day operations allowed to proceed with confidence based on the data they use?
Revealing
Do you learn about new trends, patterns, or insights from your data?
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Can it help you anticipate future trends or impacts?
Reusable
Can data be activated and used across multiple systems and processes?
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Is it easy to integrate?
“Placing your trust in … the team may be one of the best things you could ever do. It’s impacted our top and bottom line positively."
Joyce Lizzi
The National Food Lab
“They didn’t just deliver a solution; they became a true partner in helping us overcome our data challenges.”
Vice President
Wealth Enhancement Group
Popular Data Consulting Services:
Ongoing strategic and tactical services for continuous improvement across your business.
An excerpt from CIO Andy Boettcher's article around data:
Here’s how I look at it: every company has data. Most have some information.
Very few get to insights and almost no one gets to true knowledge.
That’s the pyramid: Data → Information → Insight → Knowledge.
The higher you climb, the more value you unlock. But too many organizations get stuck at the bottom, usually without realizing it.
How To Fix:
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So how do you actually do this? I’ll briefly touch on five key components, but there’s so much to each of these. First, categorize.
Every company has eight categories of data:
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Customer
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Sales
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Quote
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Purchase
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Invoice
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Service
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Marketing
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Communications
